How Has Buying Changed – Part 1 | Based On A Report By OgilvyOne On The Future Of Social Selling

Brian Fetherstonhaugh, Chairman  & CEO OgilvyOne Worldwide has released a report on the future of selling, based on the perceptive of some of the greatest salespersons across the world. In the era of social networking, buyers have access to more information than ever before. But, more information does not essentially imply better information. So, the prime objective of a seller in present day is to help buyers analyze information rather than stuffing them with further information overdose!